K&A is dedicated to delivering excellence in advocacy and management consulting service to select clients in a customized and effective manner.
K&A will build out its position as a respected leader in the highly personalized delivery of advocacy and management consulting services field by achieving client satisfaction, through disciplined thought and action crafting successful customized solutions and desirable outcomes for high-value clients with needs in K&A's existing areas of expertise.
K&A offers a portfolio of services (e.g. lobbying, business development and management consulting) at competitive fees (flat retainers, minimum retainers plus hourly, special project engagements, etc.) THAT SOLVE client problems by strategic mapping: describing objectives, defining success, and measuring progress toward the objectives. K&A’s governmental experience and domain knowledge informs and adds value to the strategic mapping process. K&A will retain high-value clients by providing results-oriented service and will expand our client base by building out from these established value-adding partnerships.
Accountability, client-centric and results-oriented focus, collaboration, continuous learning, diligence, entrepreneurial approach, innovation, integrity, loyalty.
Our game plan involves a careful mix of dedicating our time to serving our valued clients while reserving time to develop new clients. The execution of our strategy is based on two key principles:
- You can't manage what you can't measure
- You can't measure what you can't describe
Financial: To maintain our current client base while consistently growing sustainable revenue.
Customer: To identify activities that will both serve our valued clients well and enable us to repurpose the products for the development of new business.
Internal processes: To identify services already provided that can be adapted to maximize the value they add to both present and potential customers.
Learning: To gain knowledge relevant to present client needs (technology, energy, climate change, security). To gain knowledge in areas with potential for new business (e.g. nanotechnology, life sciences, information assurance).
For each client we address the four perspectives in constructing our template, that is,
- Financial perspective
- Processes
- Objectives
- Outcomes
- Customer (see value proposition) perspective
- Processes
- Objectives
- Outcomes
- Internal processes (value creating processes that translate our intangible assets into new/satisfied clients and additional revenue) perspective.
- Processes
- Objectives
- Outcomes
- Learning (activities that must be aligned to create the value) perspective.
- Processes
- Objectives
- Outcomes
K&A is prepared to assist clients in conceptualizing, communicating and executing customized strategies.
*Kaplan, Robert S.; Norton, David P. Strategy Maps: Converting Intangible Assets Into Tangible Outcomes. 2004 Harvard Business School Publishing Corporation.